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Outdoor advertising reaches 98% of the UK population every week*

*Source: Route.


Campaigns which include outdoor advertising produce a bigger increase in profits.

(Source: Binet & Field, 2013)


Outdoor advertising reaches 98% of the UK population every week

(Source: Route)


Advertising campaigns which include outdoor media achieve twice the brand fame effect.

(Source: Binet & Field, 2013)


83% of people recall seeing OOH advertising within the last 30 minutes before shopping.

(Source: OMC – Last Window of Influence, 2011)


We spend as much time under the influence of OOH ads when walking as we do when travelling by car.

(Source: Route)


The average Brit is exposed to 71 ads over the course of a whole day.

(Source: Route)


We are 33% more alert when out-of-home.

(Source: OMC – The Active Space, 2013).


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